Globally, it’s estimated that people spend 20% of their day watching video but delivery is not perfect:
- Consumers want simple access to the widest range of content at a fair price.
- Operators, broadcasters, content owners, advertisers want fast / low risk launch, a compelling solution for consumers and monetization options than maximize revenue.
Enghouse Media Solutions provides the complete platform to deliver on these needs.
Out-of-the-Box Solutions for Operator IPTV and Direct-to-Consumer Offerings
Operator IPTV Solutions
- Improve engagement with an AI-enabled rich user interface that makes it easy to find live, on-demand and FAST content across a wide range of clients, including leading CTVs.
- Promote your best content by ensuring the best positioning for your live events and on-demand content.
- Maximize advertising revenues with spot and dynamic ad insert capabilities.
- Ensure fast time to revenue with fully hosted solutions that launches your content quickly and delivers OTT and on-net support.
- Increase customer loyalty with Enghouse’s flexible and customizable solutions that enable you to transition your existing customers seamlessly.
Direct-to-Consumer (D2C) Solutions
- Promote your best content with dynamic management capabilities that ensure the best positioning for your live events and on-demand content.
- Ensure fast time to revenue with a fully hosted solution that gets your content in front of your audience quickly.
- Improve viewer satisfaction with a rich user interface that makes it easy to find live, on-demand and FAST content.
- Increase engagement by ensuring your content is available across a wide range of clients, including leading connected TVS.
- Enhance customer acquisition with multiple payment and promotion models, and zero-touch customer lifecycle management.
- Accelerate your monetization strategy with support for multiple advertisement models and flexible ad insert capabilities for live, on-demand and FAST delivery.
Key Benefits
87% of all American households subscribe to at least one streaming service but 29% of subscribers said they were often “frustrated” or “overwhelmed” by the array of choices on offer. With Enghouse, make it easy for viewers to find the content they want, when they want it.
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Accelerate Your Service Rollout With Enghouse
Debuting your IPTV service doesn’t have to take years of preparation. With our cloud-based, scalable, end to-end Media Solutions, launch your service in as little as 90 days.
- Proven solution, trusted by over 50 operators today
- Pre-integrated solutions (multi-CDN, multi-DRM etc.) that lower risk and minimize costs.
- White labeled apps to customize the TV platform interface for your target segments and create personalized TV experiences.
- Intuitive GUI for building multiple FAST channels efficiently with full EPG.
- Multi-tenant cloud infrastructure that allows you to expand your IPTV service as you grow.
- Low-risk, flexible deployment options, such as on-premises, cloud or hybrid.
IPTV Advertising and Monetisation Made Easy
Digital video advertising spend is projected to reach $251.7 Billion by 2029. Make sure your IPTV service has the monetisation and analytics features needed to protect your existing Linear TV ad revenue, generate new streaming ad revenue, and increase overall ad revenue.
- Monetisation for all xVOD business models, live TV, and FAST streaming.
- Improve ROl and increase engagement with targeted advertisement insertion.
- Al and ML-based predictive analytics to optimise CPMs and ad revenue.
- Integrated contextual advertising for cookie-less FAST and AVOD targeted advertising.
- Create Personalised FAST Channels (PAST) to increase viewership and provide higher advertising revenue through targeted CPM values.
- Curate special interest Direct-to-Consumer TV channels – such as Sports or faith-based and religious channels.
Deliver the IPTV and Streaming Experience your Customers Deserve
87% of all American households subscribe to at least one streaming service but 29% of subscribers said they were often “frustrated” or “overwhelmed” by the array of choices on offer. With Enghouse, make it easy for viewers to find the content they want, when they want it.
- Award-winning UX that is supported by an in-house design team
- Available on any connected device, smart TV, media player applications, and STBs
- Zero-Touch customer lifecycle management
- Create channels with static, targeted, or personalised content delivery
- Enhance engagement with Al-based UX improvements that deliver an intuitive and engaging experience
- Continuously improve your TV strategy with advanced analytics and insights into viewer interactions
Whether you’re launching a new service or enhancing an existing one, the Enghouse Media Platform provides flexible, proven solutions to help you deliver, manage and monetise content with ease. It’s built to fit around your strategy, not the other way around.
It’s time to take the next step – with Enghouse Media.
