VAS-in-One: Consolidated Messaging Solutions

Forget the hassle of managing multiple systems. Value-Added Services like call completion and messaging are consolidated in one easy-to-manage solution.

Tomáš Homola

“The solution significantly contributed to increasing revenues by improving customer experience and offering targeted services to different segments of O2 customers.”

Tomáš Homola,
Manager for Service, Platforms at O2, Czech Republic

Enghouse VAS-in-One is trusted by:

Why Choose our VAS-in-One solution

Unified VAS Platform

Bring all your Value-Added Services together. Fully integrated, streamlined and easier to operate.

Lower OPEX, Less Complexity

Cut operational costs by replacing fragmented systems with one efficient and scalable platform.

Launch Faster, Grow Smarter

Go live in weeks with pre-built modules and open APIs that accelerate time to market.

Cloud-Native and Built to Scale

Deploy on-premise or in the cloud with a modern, containerised architecture that grows with you.

Centralised Service Control

Manage and monetise all VAS from one interface. Unified billing, orchestration and monitoring included.

Flexible by Design

Tailor services to your network, customers and business goals using a modular and future-ready stack.

Who is VAS-in-One for?

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Mobile Network Operators

Modernise legacy VAS, cut costs and simplify operations with a unified, future-ready platform.
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MVNOs & MVNEs

Launch and scale mobile services fast, with minimal infrastructure and full service control.
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System Integrators

Deploy pre-integrated VAS modules across 2G to 5G with less complexity and faster time-to-market.
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OEMs & Technology Partners

Embed proven VAS into your telco offerings to add value and speed up solution delivery.

All-in-One Mobile Messaging for Modern Networks

Enghouse’s mobile messaging solutions help operators cut costs, boost profitability and stay ahead of network evolution. Supporting 4G, 5G, IoT and legacy systems, our platform extends SMS value beyond the 2G/3G sunset and ensures compatibility across evolving mobile networks.

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SMSC
Deliver SMS over 4G and 5G non-standalone networks with seamless SIP interworking, device synchronisation, and an ideal path for replacing legacy or Jinny SMSCs.
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SMSF
Bridge SMS into 5G standalone networks to support IoT, authentication and messaging continuity across hybrid 4G/5G environments with full interoperability.
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SmartGuard
Protect revenue and network integrity with a multi-layered SMS Firewall, EIR and Diameter Firewall that defend against fraud, spam and signaling threats.
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Messaging Gateway
Monetise A2P messaging by managing SMS, MMS and VAS traffic efficiently. Streamline integration with core systems and unlock new revenue streams.
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MMSC
Deliver rich media messaging — images, video and audio — across devices and networks, without relying on apps or OTT channels.
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USSD Gateway
Enable real-time, interactive services like mobile banking and self-care across GSM and 4G networks. Instant, intuitive, and perfect for prepaid users.
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Service Creation Platform
Launch new messaging services quickly with a no-code, visual editor. Design, test and deploy without heavy development or integration effort.

Call Completion Services That Keep Conversations Moving

Make every voice interaction count. From missed call alerts and call retries to smart voicemail and prepaid prompts, our call completion tools keep your network engaging and revenue-active.

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Voicemail
Ensure no call goes unanswered. Voicemail helps users retrieve messages anytime, boosting callbacks, airtime and customer satisfaction.
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Visual Voicemail Gateway
Let users browse and manage voicemail like email. Our gateway brings app-like simplicity to voicemail, driving engagement and satisfaction.
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Missed Call Notification
Inform subscribers of missed calls via SMS when offline or unreachable. Boost return calls and never lose a communication opportunity.
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Collect Call
Enable calls even without credit. With Collect Call, recipients can accept the charges, helping users stay connected and maintaining service profitability.
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Beep Call
Alert the called party when a low-balance user tries calling. Turn failed attempts into callbacks, increasing traffic and retention.
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Notify Me
Notify users when busy lines become available. Simplify reconnects and improve success rates with real-time call retry alerts.

How it Works

Delivering Value in 3 Simple Steps

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Plug Into Your Network

VAS-in-One integrates smoothly with your existing infrastructure, supporting everything from 2G to 5G networks, hybrid core systems, and legacy services.
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Activate the Services You Need

Enable any combination of Mobile Messaging or Call Completion features. Choose from SMSC, USSD, voicemail, collect call and more, all on a single platform.
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Scale, Monitor, Optimise

Use a centralised dashboard to monitor performance, automate processes and launch new services quickly while reducing operational costs.

Resources

Featured Document

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SMSF for 5G Networks

SMS is still best placed to support many use cases in next generation networks, the 5G standards have specified the SMS Function (SMSF) to support the service in stand-alone 5G networks and network slices.

FAQs

VAS In One: Mobile Messaging & Services is an integrated platform offered by Enghouse Networks, leveraging a suite of advanced messaging solutions and value-added services (VAS) to enable network operators to deliver seamless communication experiences to subscribers.
VAS enables mobile operators to differentiate their services, increase revenue, enhance customer satisfaction, and improve customer retention.
Yes, our fully integrated platform is fully compatible with virtualized deployment architectures, supporting Network Function Virtualization (NFV) and Software-Defined Networking (SDN) paradigms to enable operators to deploy, manage, and scale messaging services flexibly and efficiently in virtualized environments.
VAS In One incorporates advanced automation, orchestration, and management features, including unified operations consoles, Service-Based Interfaces (SBIs), and Network Management Systems (NMS), to streamline administrative tasks, optimize resource utilization, and enhance operational efficiency for network operators.
By leveraging cutting-edge messaging protocols, such as SMPP (Short Message Peer-to-Peer) and MM7 (Multimedia Messaging Service), our solution enables network operators to deliver high-throughput, reliable messaging services across diverse networks and devices, ensuring seamless connectivity and user engagement.
In addition to its messaging solutions, VAS In One offers a comprehensive suite of value-added services (VAS), including Voicemail, Visual Voicemail Gateway, Missed Call Notification, Collect Call, Beep Call, and Notify Me, enhancing subscriber experiences and enriching communication capabilities.
Yes, VAS In One is highly customizable, providing operators with extensive configuration options, API integrations, and service composition capabilities, allowing them to tailor the platform to their unique technical, operational, and business requirements.

The Enghouse solution incorporates advanced automation, orchestration, and management features, including unified operations consoles, Service-Based Interfaces (SBIs), and Network Management Systems (NMS) to streamline administrative tasks, optimize resource utilization, and enhance operational efficiency for network operators.

Security is priority one at Enghouse thus we have integrated robust security features, including encryption, authentication, access control, and threat detection mechanisms into our platform to safeguard messaging services against potential cyber threats, ensuring the confidentiality, integrity, and availability of communication channels.
Yes, the Enghouse Mobile Messaging Suite is highly customizable, providing operators with extensive configuration options, API integrations, and service composition capabilities, allowing them to tailor the platform to their unique technical, operational, and business requirements.

Yes, our solution is designed to be inherently scalable, leveraging modular architectures, cloud-native deployments, and elastic scaling mechanisms to accommodate future growth, adapt to evolving messaging demands, and deliver exceptional service experiences to subscribers over time.

Our solution seamlessly integrates with diverse network elements, legacy systems, and third-party applications by incorporating standardized protocols, interfaces, and interoperability frameworks, such as Diameter, SS7, and RESTful APIs to ensure smooth interoperability and service continuity.
Absolutely. Our robust security measures safeguard messaging traffic, subscriber information, and network resources from unauthorized access, data breaches, and malicious attacks.
We provide comprehensive analytics and reporting features, including real-time dashboards, performance metrics, and historical data analysis tools, enabling operators to gain invaluable insights into messaging traffic patterns, subscriber behavior, service performance, and revenue trends, facilitating data-driven decision-making and optimization.
The SMSF component manages the activation and delivery of SMS services in the 5G core network, ensuring seamless integration with legacy SMS servers via MAP/SS7 or Diameter SGd interfaces. Meanwhile, the SMSC component handles the routing and delivery of text-based SMS messages across different network generations, ensuring reliable communication between subscribers.

Our solution empowers operators to capitalize on monetization opportunities by offering innovative messaging services, personalized content delivery, targeted advertising, and premium service packages, driving incremental revenue streams and enhancing overall profitability.