Companies’ must now provide a modern content delivery service, at a reasonable cost to themselves and customers. Failure to address these trends and provide new services will see operator’s lose market share to newer competitors.
So far, the success many MNOs have experienced in launching second brand MVNOs has confirmed the promise of this strategy —but also how difficult they can be to get off the ground. Luckily, as new opportunities
open up, a new way to do second brand mobile better, with greater agility, robust offer creation and rapid time to market has emerged: the Enghouse Networks approach.
The Internet of Things (IoT) is enabling the connectivity of people and devices on a massive scale never before possible. These changes are happening quickly, and while disruptive, they are also presenting a once-in-a-lifetime opportunity. Communications Service Providers – CSPs – are in a prime position to capitalize with new services that will drive growth for years to come.
By leveraging an already established distribution chain, retailers are rolling out mobile telco services to strengthen and rejuvenate their brand positioning. This has helped brands generate new revenue, add thousands of new customers to their core business, reduce churn by over 10% and deepen brand loyalty.
This white paper looks at the demand drivers, opportunities, challenges, and differentiators for global Mobile Virtual Network Operator (MVNO) services with a focus on the business-to-business market.