TVaaS

April 1, 2025

Rethinking Streaming: The Rise of Ad-Supported Models

Ad-supported streaming has moved from optional to essential. As subscription fatigue grows and advertising models evolve, the industry is rethinking how to deliver engaging content without disrupting the viewer experience.
March 4, 2025

How MDM Secures 5G & IoT Networks

As 5G and IoT adoption accelerate, enterprises face increasing security and compliance challenges. Mobile Device Management (MDM) plays a critical role in protecting connected devices, enforcing policies, and ensuring regulatory compliance. Learn how MDM helps secure and manage 5G and IoT networks effectively.
March 4, 2025

GIS – From Mapping to Network Intelligence

GIS has evolved beyond static mapping to become a critical tool for telecom operators, enabling smarter fiber network planning, predictive analytics, and real-time network intelligence. As infrastructure demands grow, GIS will play an even greater role in optimizing deployments, improving service reliability, and reducing costs.
February 28, 2025

Why Modern MDM is Essential for Business Security in 2025

As cybersecurity threats rise and compliance regulations tighten, legacy Mobile Device Management (MDM) solutions struggle to keep up. In 2025, enterprises must adopt cloud-based MDM to enhance security, scalability, and compliance. Explore the risks of outdated systems, and how telecom providers can create new revenue opportunities with flexible, future-ready solutions.
January 28, 2025

FRMCS is Approaching so Rapidly, Investment in ‘5G Rail’ is Already Pouring In

The blog highlights the accelerating investment in '5G rail' as the railway industry prepares for the Future Railway Mobile Communication System (FRMCS), the successor to GSM-R. Despite the official FRMCS specifications being in early stages, rail operators worldwide, from Europe’s Rail Baltica project to Australia and Poland, are already adopting 5G technologies to modernize their networks, enhance digitalization, and ensure seamless migration. These early investments underscore the importance of hybrid 5G-GSM-R solutions for smoother transitions and unlocking new applications.
January 22, 2025

Transforming TV Advertising with Data-Driven Strategies

As overheads increase and competition inevitably drives prices down, staying still isn't an option but it can be difficult to find new ways to sell more to the same customer base. One option is to broaden your customer base to encompass as many people, sectors and products as possible.
December 12, 2024

Battling SMS Fraud: 3 Reasons Operators Need SMS Firewalls to Protect Revenue and Reputation

SMS fraud is a growing threat, costing operators revenue and eroding customer trust with tactics like smishing and spoofing. Advanced SMS firewalls provide real-time detection, machine learning capabilities, and compliance tools to block evolving threats, protect revenue streams, and restore trust in messaging services. Operators must act quickly to stay ahead of fraud.
December 11, 2024

Enhance Your TV Advertising Strategy

This infographic highlights the transformation of TV advertising through programmatic and targeted strategies across Linear TV, OTT, and CTV. Key trends include AI-driven ads, monetization of unsold inventory, and a shift to data-driven, dynamic ads. With cross-platform integration and creative optimization, TV advertising is becoming a versatile, data-driven medium, enhancing reach and engagement across channels.
November 27, 2024

Video Interview: Exploring TV-as-a-Service and D2C Growth

At IBC 2024, Mick McCluskey, VP of Product Management at Enghouse Networks, spoke with Julian Clover, media and technology journalist at BroadbandTV News, about the company’s latest developments and innovations. The discussion highlighted the growing importance of Direct-to-Consumer (D2C) models for niche content creators, such as sports teams and regional broadcasters, as a way to engage audiences and unlock new monetization opportunities. Mick also outlined how cloud-based TV-as-a-Service solutions provide a streamlined, low-risk approach to market entry while boosting customer retention. The conversation further explored the impact of AI and integrated content strategies in shaping the evolving TV landscape.